SALES
We have all been entrepreneurs, we’ve been in your shoes, and we’ve built brands from Day One. As sales leaders, we become an “intrapreneur” (we treat your brand and your vision as if it was our own). Whether incubating a new brand or accelerating an existing one, BeyondBrands deploys an honest transparent, collaborative partnership approach to all brands we work with.
BeyondBrands prides itself on curating talented and experienced team members for all facets of the business. When it comes to SALES, transparency and execution are paramount, more importantly, aligning with the best leader and/or combination to help your brand is what we strive to do. The team leans in to strengthen the deliverables of your fractional sales director. Sales strategy, go-to-market expertise, and executing the plan are what we do in all categories of sales with deep distribution knowledge. Bottom line: our goal is your goal.
We offer three levels of sales services depending on what your brand’s needs are.
1. SALES ADVISORY
We call it a “weekly strategy session” where our Senior brand leaders spend time with your team to sort through issues, answer questions, help with challenges, capitalize on opportunities and share successes.
Guaranteed scheduled one call per week during time of engagement
Email support for questions as needed
Access to the entire team of BeyondBrand network & connections
2. SALES STRATEGY MODELING
Deep dive into all facets of sales distribution including geography, channels, brand assortment, pricing, merchandising, and forecasting. In a set time frame, we can co-create the most efficient Road Map for positive growth and exponential revenue in all channels.
Define Geography
Distribution Approach: Direct, DSD, Self
Channel focus
DTC/e-Commerce
Brick ‘n Mortar
Natural, Major Grocery, Mass/Club, C-Store, Drug
Assortment Selection
Shelving Options
Merchandising Plan
Pricing Model: Pricing architecture, Promos/TPR/EDLP, Programming schedule
3. SALES EXECUTION MANAGEMENT
Total leadership and hands-on approach. We become your fractional VP of Sales until you are ready to hire your own. You receive full-time results from our experienced and connected senior team for less compensation as compared to a full-time internal person.
Total sales management and leadership approach: Local, Regional, and National
Build internal teams and/or source and hire brokers, develop and manage all deliverables
We become your Head of Sales within your company and, together, determine the best strategy to win
Define a plan, create the strategy, and execute on all cylinders